Case studies

GPTSheets

Onboarding & Dashboard Redesign

Redesigned onboarding and dashboards to improve AI adoption. Boosted feature discoverability and retention by introducing interactive walkthroughs, customizable widgets, and an AI-powered data visualizer.

GPTSheets

AI-powered Spreadsheet Companion

Redesigned onboarding and dashboard to streamline workflows and improve retention.

Sit Conmigo

Interactive Preorder Experience

Designed a preorder experience centered on trust and transparency. Introduced livestream notifications so customers could watch their chairs being built in real time, increasing confidence and engagement.

Sit Conmigo

Livestream-Driven Preorder System

Increased trust and sales with a livestream feature that let customers watch their furniture being built in real-time.

Dorothy DeLong

Mobile Portfolio Website

Built a mobile-first portfolio from scratch to help curators quickly discover work and reach out. Highlighted award-winning photos and added a Stories map to showcase activity and foster collaborations.

Dorothy DeLong

Mobile Artist Portfolio Design

Designed a mobile-first photography portfolio to improve visibility and encourage collaboration.

The Whole Bean

Visual Identity & Logo Design

Created a unique logo and full style guide after in-depth cultural and market research. Delivered a brand identity that was authentic, memorable, and aligned with customer experience.